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RCI May 2014

ADVERTORIAL “VODIPREN 2PUR: The future is here” This journey will take you deep into the Alberto Volpe, UK sales manager for VODICHEM discusses liquid market and what inspired us to create VODIPREN 2PUR, for you the contractor and specifier. All the feedback of what you have been experiencing when using liquids has been carefully considered in the development of our VODIPREN 2PUR product. At VODICHEM we feel that despite the fact liquid technology has evident advantages compared to felt technology, there were still a number of points to be addressed before the liquid industry could take off properly. How it was born.. We decided to simply talk with contractors and other people who work in the roofing industry, and asked two simple questions to those who know the market better than any of us: 1) What features should the product have and 2) in what case would they would they convert from the more traditional techniques? The response was loud and clear! And after months of research we came back with a solution, ‘VODIPREN 2PUR’ which we introduced to the same traditionalist contractors. In our view VODIPREN 2PUR offers the most advanced technology available on the market and a more cost effective solution than any similar technologies... But for all of us at VODICHEM the journey continues. The liquid industry The numbers, data and statistics all show that the growth of the liquid industry has been constantly increasing over the last 30 years. In some European countries, liquid solutions are already predominantly used over felts and single ply membranes, in others the race is on but the direction the waterproofing market is going in is evident. On listed properties, in some countries, government regulations discourage the use of naked flames and heavy materials. The glorious piece-de-resistance of the liquid 070 MAY 2014 RCIMAG.COM the journey the company took bringing its VODIPREN 2PUR product to market... industry on its debut was its absence of seams, the cold applied technique and the fully bonded to the substrate features. Today: Even with all this taken into account, in our opinion still today the liquid industry hasn’t been able to match the needs of the contractors. Currently when using liquid waterproofing products you are completely weather dependent, not just during the application process but also for long hours after. When you apply a traditional liquid product you need to first apply a primer, which can require a few hours to dry. Afterwards you start the coating process and after the first coat you need to wait one day, before applying the second coat – this is a wet on dry technology. If the weather turns between the two coats, your job could be seriously compromised. Bitumen is not UV stable, so this means applying a top coat after the second coat, which means sending a team onsite for a third time. If you have applied liquid rubber you will still have a black roof, which is not ideal for the UV rays. Liquids can also be divided by the ones that can withstand pedestrian traffic and ones that cannot. Another important feature of liquid is elasticity. Substrates move significantly when the temperatures are low or high, so the products don't just need to be elastic but also elastomeric, which means that the membrane has to have the ability to expand but also return to its original form. Once again most liquids on the market today offer static solutions or a low percentage of elasticity. “The future of liquid waterproofing- VODIPREN 2PUR” We believe VODIPREN 2PUR is a revolutionary product, it can be applied in one single coat with no need for fleece reinforcement (ten year guarantee system) or in two coats applied on the Above and left: The VODIPREN 2PUR liquid roofing system from VODICHEM same day (wet on wet technology) with the reinforcement fabric in between (15 years system and 20 years system). VODIPREN 2 PUR does not require a primer in most cases, but if a primer is absolutely necessary VODIRESIN PRIMER drys in approximately 15 minutes. VODIPREN 2PUR is rainproof immediately and at a temperature of 10 degrees it dries in approximately 30 minutes. VODIPREN 2PUR can be used throughout the year, even in winter, as it can be applied even into wet and damp substrates. In case of an imminent heavy rainfall you can also use the VODIPREN ACCELERATOR, a high performance hardener that eliminates the risk from heavy rain or snowfall as it accelerates the curing time. VODIPREN 2PUR comes in various colours, it is UV stable and when cured can withstand pedestrian traffic. VODIPREN 2PUR can be applied using a roller, brush or a spray-machine. Welcome to the future! PRICE: The final part of this long journey was to keep this technology at an affordable price. Our obsession rather than question was: “If we invited a contractor to sit down with us today, how could we offer this new technology affordably so it could be a realistic and viable option for them?” We went back to work until we were able to offer a reasonable price. Not everyone has our same obsession, this is why if today you would like to buy a similar technology the average price is considerably more. To become an approved contractor or for further information: www.vodichem.com info@vodichem


RCI May 2014
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